Cracking The LinkedIn Selling Code With Melonie Dodaro




LinkedIn For Salespeople

The show is kicked off with Melonie explaining that it’s probably possible right now in 2016 to close deals with nothing more than a smart phone with the LinkedIn app.

“They’re just clicking that connect button. They’re not sending the personalised message. They’re not getting accepted most of the time.” – Melonie Dodaro

Melonie then shares the importance of not spamming on LinkedIn (or any other platform) because it’s too easy for people to ignore your requests and so the effort put into scaling your connections without customising your requests it 100% wasted.

“It’s really about what those deals do FOR THEM” – Melonie Dodaro

The show is wrapped up with Melonie describing how she’s motivated day to day. It’s the same thing that motivates Will at the deepest level and that is personal freedom.




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Guest info:

Melonie Dodaro is a social media marketing expert at Top Dog Social Media. Recognized by the media as Canada’s #1 LinkedIn expert and social media strategist.

She founded Top Dog Social Media as a social media agency that helps brands, businesses, professionals and sales teams use social media marketing and social selling to boost their visibility, attract new customers and increase their revenue.

The author of The LinkedIn Code, Melonie has been published in Social Media Examiner, Social Media Today and the Canadian Business Journal.

Melonie is an international social media speaker, with a particular focus on LinkedIn marketing.


Show notes:


BOOK: The LinkedIn Code: Unlock the largest online business social network to get leads, prospects & clients for B2B, professional services and sales & marketing pros


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