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Ben Middleton is a Sales and Business Development Director and gives us a practitioner level how-to this this episode of winning business in the c-suite.
What you will learn in this episode:
Ben explains the following in this episode of the Salesman Podcast LIVE –
- Why you need to build more relationships than ever before to have an impact in a large account
- That you need to lead with insights in your CEO level conversations otherwise you’ll be shown the door
- “Sales is just a conversation” – we don’t need to over-complicate our roles
Resources mentioned:
- Ben at KPMG
- Ben on Linkedin
Transcript:
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