Gavin Preston joins Will Barron on the Salesman Podcast to discuss how (and if it’s even possible) we can double the amount of business we bring in year on year.
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How Can I Double My Business?
The show is kicked off with Gavin explaining that doubling the amount of revenue you bring in isn’t just about working more hours, although that does play somewhat of a role in the process.
“What’s the one thing you could do to make the biggest difference?” – Gavin Preston
Gavin then shares his thoughts on the fact that the only question we should be asking ourselves day to day is “what is the one thing that will make everything else easier or obsolete”.
Will explains that for him it was to focus 100% on the podcast, as huge success in this area would mean he wouldn’t have to rely on blog posts, videos or other content to drive ad revenue.
“Pay attention to the stuff that’s working, rather than just working your way down a list” – Gavin Preston
The show is wrapped up with Gavin diving into the false thought process that our success in the future needs to be a set percentage of what it’s been in the past.
This can be very damaging as it limits sales professionals to incremental progress and denies any great leaps in turnover or productivity that could perhaps come from thinking further out of the box.
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Guest info:
Gavin Preston: Business Strategist, Business Mentor, Author and SpeakerGavin works with Entrepreneurs and Business Leaders impatient with incremental growth.
With a focus on bottom line delivery, Gavin’s strategies and work captivates, inspires and mobilises individuals, teams and business to significantly grow revenues and profits.
Gavin’s wealth of experience in Strategy, Marketing, Behavioural Change, Organisational Change, Problem Solving, Influence & Persuasion coupled with a strong business background both as a KPMG Chartered Accountant and Leadership Development, Consultancy, Coaching and finance for BAE Systems plc enable him to use leading edge strategies to take you to the next level.
Show notes:
Gavin’s “Double Your Business” program
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