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James Buckley is the Director Of Business Development at Cirrus Insight and author of Tip Of The Spear. He has built and incredible yet very niche personal brand in his industry and on today’s show he’s explaining how he did it.
What you will learn in this episode:
In this episode James shares –
- Why you need to find the platform (audio, video, written) that you feel the most comfortable on
- How to a write a book that positions you as an expert in your field
- The importance of personal brand as a marketing tool when looking to change sales roles
Resources mentioned:
- James’ book – Tip Of The Spear
- What Cirrus Insight does
- James on Linkedin
- Related episode: #548: Personal Branding Examples (How To Become A LEGEND In Your Industry!)
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Transcript:
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