243: The Fascinating Science Behind Why People Make A Buying Decision With Susan Weinschenk Ph.D.

Susan Weinschenk Ph.D. is a behavioural psychologist and joins me on today’s episode to dissect exactly what is going on within the brain when a prospect makes a buying decision.

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Resources mentioned:

TheTeamW.com

@thebrainlady

Linkedin: Susan Weinschenk

BOOK: Ready, Fire, Aim: Zero to $100 Million in No Time Flat

 

 

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